> ## Documentation Index
> Fetch the complete documentation index at: https://zovi.mintlify.site/llms.txt
> Use this file to discover all available pages before exploring further.

# Push campaigns

> Send a push notification to your clients' phones: compose it, target the right audience, and schedule it for later.

<Warning>
  **Push Campaigns is not switched on at the moment.** Standalone push campaigns are
  not part of the current release, so **Campaigns** does not appear in the sidebar.
  To reach your clients today, use [Offers](/marketing/offers), which send their own
  push notification when they go live, [Automatic
  Offers](/marketing/templates), or the **Newsletter** tab under **Emails &
  Offers**.
</Warning>

**Campaigns** send a **push notification** to your clients' phones. That is all a
campaign is: a message that pops up on the client's device. There is no email or SMS
here. For email, use the **Newsletter** tab under **Emails & Offers**.

<Info>
  You can send to all active clients or choose a specific **Audience**, add a **deep
  link** into the app, and **schedule** the campaign for later.
</Info>

## Compose a campaign

<Steps>
  <Step title="Start a new campaign">
    Select **New campaign** to open the **Compose Campaign** dialog.
  </Step>

  <Step title="Write the notification">
    * **Title**: required, up to **65** characters.
    * **Body**: required, up to **240** characters.

    A **live phone preview** on the right shows exactly how the notification will
    look as you type.
  </Step>

  <Step title="Send or schedule">
    Select **Send** to send now. If you turned on **Schedule for later**, the
    button becomes **Scheduled** and the campaign goes out at your chosen time.
  </Step>
</Steps>

<Frame caption="Screenshot: the Compose Campaign dialog with the Title and Body fields on the left and the live phone notification preview on the right.">
  <img src="https://mintcdn.com/zovi/-jGoPdTQeb9B4m94/images/campaigns.png?fit=max&auto=format&n=-jGoPdTQeb9B4m94&q=85&s=1f5d9d9c5afbb31b93201606ed55a434" alt="Compose Campaign dialog" width="1440" height="900" data-path="images/campaigns.png" />
</Frame>

## Audience, deep links, and scheduling

The Compose dialog gives you three controls to fine-tune each campaign:

* **Audience**: choose who receives it:
  * **All clients**
  * **Members only**
  * **Inactive 30+ days**
  * **Inactive 60+ days**
* **Deep link**: send clients straight to a screen when they tap the notification:
  **Home**, **Treatments**, **Memberships**, **Rewards**, or **Cart**.
* **Schedule for later**: toggle this on and set a **Send at** date and time
  instead of sending immediately.

<Note>
  If you leave the audience on **All clients**, the campaign goes to everyone who
  is currently active.
</Note>

<Warning>
  Campaigns are rate-limited to protect your clients from notification
  fatigue: **1 campaign per minute** and **10 per day**.
</Warning>

## Sent, Scheduled and Drafts tabs

Campaigns are listed under three tabs:

* **Sent (N)**: the default. Every campaign that has already gone out.
* **Scheduled (N)**: campaigns queued to send later.
* **Drafts (N)**: campaigns you started but have not sent.

Each row shows reach, **open rate** and **click rate** once the campaign has gone
out. Refresh the page to pull the latest figures. Opens and clicks are counted once
per person, so a client who taps the same notification several times is still
counted once.

### Statuses

| Status        | Meaning                                         |
| ------------- | ----------------------------------------------- |
| **SENT**      | Delivered.                                      |
| **SENDING**   | Currently going out.                            |
| **SCHEDULED** | Queued for a future time.                       |
| **DRAFT**     | Started but not yet sent.                       |
| **FAILED**    | Did not send. Check the campaign and try again. |

<Tip>
  You will see a confirmation toast, **Campaign sent** or **Campaign scheduled**,
  as soon as you submit.
</Tip>

## Related

<CardGroup cols={2}>
  <Card title="Offers & promo codes" icon="ticket" href="/marketing/offers">
    Discount offers that appear in the app and need approval before they send.
  </Card>

  <Card title="Marketing overview" icon="megaphone" href="/marketing/overview">
    See how campaigns fit alongside offers, automatic offers, and newsletters.
  </Card>
</CardGroup>